Usama Khan Digital is now Copper Kite. Same team, new name.

About Copper Kite

Small on purpose, so every account gets our most senior people.

I’m Usama Khan, founder of Copper Kite, a boutique SEO and AI search agency for B2B brands. I spent seven years in organic marketing and was formerly Head of Organic Growth at an Oracle partner company serving Fortune 100 clients. I also host the VISIBLE podcast, where I talk to marketing leaders at B2B SaaS companies.

Usama Khan, founder of Copper Kite
Usama, founder

Why Copper Kite exists

“We don’t want another agency where we’re just an account number.”

what clients kept telling me

Copper Kite exists for one reason. I spent seven years inside companies and SEO agencies, and every account chased the same numbers: impressions, rankings, traffic. Almost none of it turned into pipeline. The reports looked great. Sales felt nothing.

So I went out on my own. I’ve worked with startups and enterprises across four continents since, and I kept hearing the same thing. They wanted someone in the trenches. Someone who understood their product, their buyers, and their market. Not a project manager forwarding briefs to junior writers.

That’s why Copper Kite exists, and why it looks the way it does. A founder-led boutique practice that stays small by choice: a capped roster, a senior specialist on every account, and nobody between you and the people doing the work. When the roster is full, we say so.

I’ve worked with 30+ businesses. The focus never changes: strategy and execution that ranks content on Google, earns citations and recommendations in LLMs like ChatGPT and Perplexity, and converts that visibility into pipeline.

Outside of work, I’m usually traveling or watching cricket. But when I’m working, I’m all in.

Usama

One team, eight countries.

We hire the best senior specialist for each craft, wherever they happen to live, and keep them for years. For you that means deeper expertise on every account.

  • Pakistan
  • Poland
  • Armenia
  • Bali
  • Switzerland
  • Texas
  • Toronto
  • London

the podcast

VISIBLE with Usama Khan

Conversations with the people shaping SEO, content, and AI visibility for B2B brands. New episodes every other week.

Human vs. AI Content: Finding the Right Balance
Latest episode

Episode 05 · Sep 5, 2026

Human vs. AI Content: Finding the Right Balance

with Logan Singleton, Marketing Director, HatchMark Studio

Logan Singleton of HatchMark Studio on where AI fits in agency content: Claude workflows, extracting client expertise, and why the human editing pass still decides what gets published.

Watch the episode

Ready to turn Google and AI search into a pipeline channel?

Tell us what you’re working on. In 30 minutes we’ll dig into your goals, where the gaps are, and what it actually takes to win on Google and AI search.

Simon SpelzhausenSemyon GermanovichMeredith LawrenceDuke VuShawn Ragell

Trusted by B2B companies and SEO agencies on 4 continents