Usama Khan Digital is now Copper Kite. Same team, new name.
the podcast
Conversations with the people shaping SEO, content, and AI visibility for B2B brands.
with Logan Singleton, Marketing Director, HatchMark Studio
Logan Singleton of HatchMark Studio on where AI fits in agency content: Claude workflows, extracting client expertise, and why the human editing pass still decides what gets published.
Watch the episodeNew episodes every other week
Episode 04 · Jul 25, 2026
with Sam Dunning, Founder, Breaking B2B
Breaking B2B founder Sam Dunning and Usama shares money keyword insights, how AI search changed backlink strategy, and where lean SaaS teams should start.
Episode 03 · Jun 12, 2026
with Kateryna Abrosymova, Founder, Zmist & Copy
Narrow positioning now decides whether LLMs recommend your brand in AI search. Kateryna Abrosymova on why vague targeting makes you invisible to ChatGPT.
Episode 01 · May 24, 2026
with Muhammad Junaid Baig, Organic Growth Strategist at Breaking B2B
The AI impact on SEO is real, but traffic drops tell the wrong story. What actually matters for B2B SaaS and how to adapt your strategy.
Episode 02 · May 21, 2026
with Jules Davies, Founder, Scalerrs
Your buyers are on Google, Reddit, YouTube, and ChatGPT. If your SEO strategy only accounts for one of those, you're already falling behind.
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